The phrase refers to the process of linking a physical or digital gift card to an Amazon account. This procedure generally involves visiting a specific URL, often displayed as a QR code, and entering a claim code found on the gift card. Upon successful completion, the monetary value of the gift card is then added to the account’s balance, ready for online purchases.
This activation process is essential for redeeming gift cards and promotional codes issued by Amazon. It guarantees secure and verifiable fund transfers to the end user’s account. Historically, gift cards were limited to physical retail locations; however, the introduction of online activation significantly expanded their accessibility and utility, making them viable for online distribution and personalized gifting.
