The physical card received through postal services, related to Amazon’s initiative, aims to incentivize participation in providing early reviews. This tangible item serves as a prompt or reminder for individuals enrolled in the program to offer their feedback on recently purchased products. Receiving this card in the mail suggests enrollment or qualification for the Amazon Early Reviewer Program.
The significance lies in its role in generating early product reviews, which benefits both sellers and potential customers. Sellers gain valuable feedback to improve their offerings, while customers receive insights from other buyers before making purchasing decisions. Historically, this method complements digital notifications, enhancing engagement within the program.