A prepaid payment instrument redeemable on a major online retail platform for a specific monetary value. As an illustration, it allows a recipient to acquire goods or services from the expansive product catalog offered by that retailer, up to the card’s designated value.
These instruments offer flexibility and convenience as a gifting option, removing the guesswork associated with selecting a specific present. Their widespread acceptance and ease of use have made them a popular choice for birthdays, holidays, and employee incentives. Furthermore, they represent a significant portion of the digital gift card market, contributing to the overall growth of e-commerce.