This promotional offer from a major online retailer allows customers to acquire multiple films at a reduced cost. Specifically, for every three movies selected and added to the shopping cart, the price of the least expensive one is automatically deducted at checkout. This structure encourages consumers to purchase in bulk and explore a wider selection of titles.
The enticement of acquiring additional products without incurring extra charges holds considerable appeal. This incentive often leads to increased sales volume for the retailer and provides a cost-effective entertainment option for the consumer. Similar promotional strategies have a long history in retail, dating back to the early days of marketing, serving to drive transactions and foster customer loyalty.